This speech is useful for sales teams and small business owners. It has worked well with real estate groups and mortgage lenders, as well. The speech is based on the book Clients for Life. However, the speech animates the concepts with real stories of relational sales and business practices over mere management. Normally a table handout makes this an ideal luncheon leadership lesson, without much technical support. The participants leave with the table piece as a reminder. Hopefully, each beginning the journey, traveling from an expert for hire to a trusted advisor.
